The rock band Cheap Trick has publicly presented various self-descriptions throughout their career. These declarations often involve emphasizing their identity as a blue-collar rock and roll band, one that merges elements of power pop with a raw, almost punk-like energy. An example of this self-portrayal includes descriptions of themselves as ‘America’s Band’ or simply a hard-working rock group dedicated to delivering energetic performances.
This consistent articulation of their image serves a crucial purpose. It reinforces their connection with their fanbase, projecting an aura of authenticity and accessibility. This approach helps to solidify their brand identity, differentiating them from bands that embrace more glamorous or enigmatic personas. Furthermore, it provides historical context, situating them within a tradition of heartland rock, associating them with bands that similarly prioritize hard work and relatable themes.