The process involves utilizing personal computers and specialized software to create visually appealing documents that combine text and graphics. This technology empowers users to design layouts for various publications, such as brochures, newsletters, books, and magazines, all from a single workstation. For instance, a small business can produce its own marketing materials, from concept to print-ready files, without outsourcing to a traditional printing house.
This approach democratized the design and printing industries, enabling greater control over the creative process and reduced production costs. Its accessibility fostered innovation and allowed individuals and organizations to communicate their messages effectively. Historically, it shifted power away from large publishing companies and placed it in the hands of everyday users.