A preliminary opportunity to purchase admission passes before the general public sale is defined as a ticket presale. These advance sales provide access, often exclusive, to a limited number of tickets, typically occurring online. For example, a dedicated fan club might receive a code allowing access to buy passes for an event before they are available to everyone else.
The significance of these advance offerings lies in the improved probability of securing desirable seating or access to high-demand events. This benefit is amplified by the fact that these sales often precede announcements that would generate greater public interest. Historically, they functioned as a tool to gauge interest in an event and reward dedicated supporters.
