The visual characteristic of matcha is a vibrant green hue. This distinctive shade arises from the high chlorophyll content present in the tea leaves used to produce the powder. For instance, a high-quality matcha will exhibit a bright, almost neon, green, indicating careful cultivation and processing.
The intensity of the green color is an indicator of quality. A deeper, brighter shade often signifies a higher concentration of beneficial compounds, including antioxidants. Historically, the vibrant visual appeal has been valued, contributing to its use in traditional tea ceremonies and culinary applications where presentation is key.