The phrase refers to a promotional campaign or offering where Hisense, a consumer electronics company, is associated with the National Basketball Association (NBA) and involves a monetary value of $50. It likely represents a discount, rebate, or some other form of financial incentive related to a Hisense product, perhaps a television, connected to the NBA. For example, purchasing a specific Hisense television might qualify the buyer for a $50 discount, possibly redeemable through a mail-in rebate or instant savings.
Such promotions aim to capitalize on the popularity of the NBA to increase brand awareness and drive sales of Hisense products. This leverages the league’s broad audience and association with quality and entertainment. Historically, companies have partnered with sports leagues to boost brand image and consumer engagement. The $50 incentive is a tactic designed to entice potential customers, offering a tangible benefit and making the purchase more attractive than competing products without the same promotion.