A light, pilsner-style beer, it offers a refined and crisp drinking experience. It distinguishes itself within the broader category of Mexican lagers through its lower carbohydrate content and perceived premium quality. An example would be its consumption as a refreshing option during social gatherings or sporting events.
Its significance lies in providing a lighter alternative within the beer market, appealing to consumers seeking a less filling option. The beverage offers a satisfying taste profile while aligning with health-conscious preferences. Historically, its introduction expanded the brand’s portfolio, catering to a wider range of consumer tastes and preferences.