Capelli Sport, a global sportswear and footwear company, utilizes a specific shade of orange within its branding and product designs. This particular hue serves as a recognizable element, contributing to the company’s overall visual identity. The precise composition of the shade can be identified through color matching systems, allowing for consistent replication across various materials and applications.
The strategic selection of this color provides several advantages. It enhances brand recognition, fostering consumer association between the shade and the Capelli Sport product line. Historically, orange has been associated with energy, enthusiasm, and activity, aligning well with the sportswear industry’s focus on performance and dynamism. Consistency in the use of this distinctive color is paramount for effective brand communication.